Can the news ever provide a neutral window on the world or does discourse act as a blind? ALICE GRIX has a peek through the curtains

Eckstrom (2002) defines ‘news’ as “reliable, neutral and current factual information that is important and valuable for citizens in democracy”. On the 24th February 2017, The Sun newspaper’s front page read “DYER SEXTED ME PIC OF HIS ENDER”, referencing Danny Dyer’s questionable choices, drawing attention to the question of whether or not ‘news’ is in fact important and valuable. Do you remember ‘#Hameron’ going viral? Yes, the pig and the ex-Prime Minister. The writer of that story, only hours after it hit our screens and papers, revealed she had no evidence to support the shocking story, definitely questioning news’ “reliable” and “factual” description.

A man featuring on many of our front pages and screens recently, is President Trump. A photo of him and the Mexican president took pride of place on the Wall Street Journal front page on 1st September 2016. Some copies featured the headline “Trump Softens His Tone” and others, “Trump Talks Tough on Wall”, two very different headlines on the same day, with the same photo (, 2016). Misleading? Very. This occurred during his election campaign and had the ability to influence votes. It’s hard to say that this newspaper edition is a window on the world when one window is looking out onto sunny landscape, and the other is looking out onto a storm.

Reah (2002) says language is “perhaps most powerful when its role in presenting the world to an audience is not explicit” and further suggests it is “easy to resist a particular viewpoint or ideology when you know it is being presented to you” (p. 54). Scary, right? Baker et al (2008) found that in the British press between 1996-2005, newspapers commonly referred to refugees and asylum seekers using water metaphors such as a ‘flood’ or and ‘pouring’, both of which construct an idea of an undesirable, natural disaster. This is a dangerous ideology to present to the public, especially when we aren’t aware of its influence, and lacks the objectivity we expect from news discourse.

‘Post-truth’ is defined as “relating to or denoting circumstances in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief” (Oxford Dictionaries, 2017). The term suggests that society now prefers emotion over fact, and that is what gains popularity and reaches us. Its selection as word of the year last year is understandable given the era of Donald Trump and Brexit, and the turmoil that followed the campaigns. How could we forget the ‘LEAVE’ campaign’s big bus that suggested we send £350m each week to the NHS? Just hours after our decision to leave the EU was announced, Nigel Farage relinquished such ideas. This point, alongside the #Hameron fiasco and the Wall Street Journal’s alternating headlines, support the argument that the news we receive is not an effective window on the world.

A development that has arguably presented a window to the world is the news app. Amongst other news outlets, BBC news send notifications to our phones, and even Twitter, a social media platform, has followed suit. Facebook now allow us to filter our profile pictures with supportive images for world events, which is how I personally have discovered news. Neetzan Zimmerman said in 2014 (cited by Viner, K. 2016), that “[t]he only thing that really matters is whether people click on it… [f]acts are over… if a person is not sharing a news story, it is, at its core, not news”. Zimmerman proves that social media has become a news outlet in its own right. However, access to these sites, and in many cases, what can be said on them, is not restricted, which is why it can be questioned whether or not it is a true window on the world. In one respect, the speed at which news reaches may substantiate that view, however the content of that which we receive and the lack of restriction around it may provide a very different perspective.

Social media sites are increasingly aware of this fact, which has led Facebook in recent weeks to launch a guide on how to spot fake news. This won’t stop what is out there, but it may prevent untruths spreading so quickly as social media allows. Therefore, it may be believed that developments in technology are acting as a window on the world, however the view we see has often been selected by others as being news-worthy. Additionally, the supposed ‘factual’ newspapers present us with hidden ideologies and rumours they cannot prove are true. This doesn’t mean that everything we read or click on is false, but how sure are you that what you read is fact?

ALICE GRIX, English Language undergraduate, University of Chester, UK


Baker, P., Gabrielatos, C., Khosravinik, M., Krzyżanowski, M., McEnery, T., & Wodak, R. (2008). A useful methodological synergy? Combining critical discourse analysis and corpus linguistics to examine discourses of refugees and asylum seekers in the UK press. Discourse & Society19(3), 273-306.

Eckstrom, M. (2002). Epistomologies of TV journalism: a theoretical framework. Journalism, 3(3), 259-282.

Evon, D. (2016, September 2). Same Paper, Different Story. Snopes. 

Oxford Dictionaries. (2017) Oxford University Press. 

Reah, D. (2002). The language of newspapers. Abingdon: Routledge

Viner, K. (2016, July 12). How Technology Disrupted the Truth. The Guardian.

Is the self wrapped up in language or does the concept of the selfie exist outside of the word? GEORGE MORRIS engages in some self-reflection

Have you ever thought about how you think? Ever wondered if I know what you know? I know that you know, that I know that you know.

“What is a thought without a voice to voice it?” Reynolds (2010) asks. But another question is: ‘would we have any given thought if not for our language in which we construct them?’ Academics are often torn by the two potential answers to this question – either our thoughts are determined by the constraints of our language, or the thoughts can still exist outside the barriers of verbal communication. However, the pedantic linguists among us, such as Lund (2003) describe a ‘strong’ and ‘weak’ version of something called the Sapir-Whorf hypothesis – where all the brain straining commotion stems from. For example Whorf writes, “[w]e dissect nature along lines laid down by our native language. Language is not simply a reporting device for experience but a defining framework for it” (1956). The ‘strong’ form of this theory, as described by Lund (2003) states, “language determines thought”, whereas the ‘weak’ form suggests “language influences thought”.  The language and thought can of worms cracked and spilled, it allows us to decide how we approach the vastly complex understanding of whether we believe language is a proverbial ‘straight-jacket’.

Bloom and Keil write: “nobody doubts that language can inform, convince, persuade, soothe, dismay, encourage and so on […]” (2001, p.351) to which Evans agrees arguing that “it is a truism, then, that language influences thought: we do so almost every time we use language.” (2014, p.193). In everyday life, the influence of language is evident – education, politics, work place, or even our romantic and personal lives. The way we function and interact with the world around us, and especially other people, is widely influenced by our language system. This view of language and thought is described as ‘determinism’ (Evans and Green, 2006). Lamarque writes that “[w]ithout language there would be no possibility of abstract thought or even perhaps self-reflection” (1997, p.1). The potentially depressing subject of ‘self-reflection’ could however lead to a different approach to the language and thought debate: what if language holds little influence on our thought? What if our cultural exposure and worldview play a part in our thought conceptualisation?

Pinker disagrees with the idea of determinism, arguing that “[t]he idea that thought is the same thing as language is an example of what can be called conventional absurdity […] there is no scientific evidence that languages dramatically shape their speakers’ ways of thinking…” (1994).  So in opposition to determinism is the idea that ‘universals’ (Evans & Green, 2006, p.54) exist and concepts of objects, actions or even numeric values would still be present in a linguistically void hypothetical society. Bloom describes human thought to be responsive: “[t]here is no such thing as thought. There is only behaviour. The things humans say, the operations they perform, the reactions they have, and the acts in which they engage constitute nothing more than an integration of the responses that they have been forced to make” (1981, p.4). Thought could be perceived by the universalists as a response to the world around them. If there is a need to do something or react to something happening then the thought process will occur. For example, in communities where language does not exist to describe colour it does not mean the concept is void – rather the community may have a description or unique phrase to determine the concept. Everett describes his research into the Pirahã tribe who use language to describe colour concepts in a different way to English speakers: “[e]ach word for colour in Pirahã was actually a phrase. For example, biísai did not mean simply ‘red’. It was a phrase that meant ‘it is like blood’.” (2013, p.257).

Furthermore, the invention of new words to describe new concepts also defies the notion of linguistic determinism. In modern society, the Oxford English Dictionary is continuously updated in order to ‘keep up’ with an ever-changing Web.20 society. With words like ‘selfie’ (a photo of oneself), ‘binge-watching’ (watching many or all episodes of a TV series in rapid succession), and ‘humblebrag’ (to make a modest statement that intends to draw attention to one’s admirable qualities) are now officially part of our modern vocabulary. Surely this could suggest that language is warped around culture and thought?

Personally, I believe that language does shape our day-to-day lives and thoughts, albeit influentially and not totally. Although we can influence and plant seeds of thought into our peer’s own worldview, we still need new language to describe our ever-changing culture… Or maybe the whole language and thought debate is just one big ‘facepalm’ (to cover one’s face with the hand as an expression of exasperation).

GEORGE MORRIS, English Language undergraduate, University of Chester, UK


Bloom, A. (1981). The Linguistic Shaping of Thought: a study in the impact on thinking in China and The West. Hillsdale, N.J.: Lawerence Erlbaum Associates.

Bloom, P. & Keil, F.C. (2001). Thinking through language. Mind and Language 16(4) 351-367.

Evans, V. (2014). The language myth: why language is not an instinct. Cambridge, United Kingdom: Cambridge University Press.

Evans, V. & Green, M. (2006). Cognitive Linguistics: An Introduction. Edinburgh: Edinburgh University Press.

Everett, D. (2013). Language, Culture and Thinking. London: Profile Books.

Lamarque, P. (1997). Concise Encyclopaedia of Philosophy of Language. Oxford: Kidlington: Elesevier Science Ltd.

Lund, N. (2003). Language and Thought. (1st ed.). London, United Kingdom: New York: Routledge.

Reynolds, R. (2010). Tribalism. Retrieved April 7, 2017, from

Pinker, S. (1994). The language instinct: How the Mind Creates Language. New York: United States of America. Penguin: Penguin Science.

Whorf, B.L. (1956). Language, Thought, and Reality.


To what extent does language influence thought. KATHERINE BRIDGE weighs up universalism and relativity.

What is the relationship between language and thought? Do our thoughts influence our language, or is it the other way around? These are questions that have been dividing linguists for decades.

Frege (1892) saw language as a telescope, through which we see the world and develop thought (see Bloom, 1960, pp. 4-5). This argument encapsulates the relativist stance. and is popularly known as the ‘The Sapir-Whorf Hypothesis’, with the belief that language influences thought. Within this stance, linguists are divided as to what extent language influences thought. Whorf (1956) is often attributed with the idea that thought is largely determined by our language. Famously, Whorf gave the example of Inuit languages having multiple words for ‘snow’. His theory was supported by Weisgerber, who suggested that speakers of different languages have differing perceptions of the world around them. He states that their use of language resulted in cultural differences, (see Jones, 2013, pp. 6-9). Wittgenstein (1922) also argued in favour of linguistic determinism, and said that “the limits of my language mean the limits of my world”.

The weaker version of this theory, ‘linguistic relativity’, suggests that language only influences thought. This view was suggested by Sapir, who argued that “a common language cannot indefinitely set the seal on a common culture…” (1921, p. 215). Bloom (1981) for instance, argues that children develop thought long before they develop speech. He argued that language cannot, therefore, entirely determine thought. Instead, he pressed the importance of asking not ‘does language determine thought?’ but rather ‘to what extent does language shape thought?’

The other side of the debate is the universalist stance, which argues that thought is independent from language. Regier, Kay, Gilbert, and Irvy (2007, p.165) support this theory, claiming that “language is shaped by universals of human cognition” and that our language is made up of “semantic distinctions drawn from a limited palette of universally available options”. Goldin-Meadow’s 2003 research studies the language of deaf children.  After noticing that deaf children developed communicative skills in patterns similar to that of non-hearing-impaired children, she argues that children do not need a traditional language model to develop cognitive awareness, (pp. 423-519).

In further support of this approach, Berlin and Kay studied colour and cognition. They found that the order in which colour terms were introduced into a developing language was predictable; for example: language begins with colour terms for only light and dark, followed by the introduction of other colours in a universal order. They conclude that languages acquire colour terms chronologically, which implies that thought shapes language (1969).

Kay’s research in brain lateralization concludes that “[the] Whorf hypothesis is supported in the right visual field but not the left” (see Gilbert, Regier, Kay & Irvy, 2006). Therefore, though there is evidence to support linguistic determinism, there must be other factors influencing language and thought.

In conclusion, it is clear that this debate traditionally splits linguists into two groups: supporters of relativism, and supporters of universalism. The strong version of the relativist stance, ‘linguistic determinism’, argues that thought is entirely determined by language. The weak version, however, claims that language only influences thought. Linguists who support this weaker version of the stance suggest that the more important question is ‘to what extent does language influence thought?’. The universalist stance states that thought shapes the language that we use, and that our perception of the world enables us to develop languages. However, some theorists reject the idea of oppositional stances, and suggest that there must be elements of both when discussing the relationship between language and thought.

KATHERINE BRIDGE, English Language undergraduate, University of Chester, UK



Berlin, B., & Kay, P. (1969). Basic color terms: their universality and evolution. Berkeley,       CA: University of California Press.

Bloom, A. H. (1981). The linguistic shaping of thought. Hilldale, NJ: Lawrence Erlbaum    Associates.

Frege, G. (1892). On sense and reference. In P. Geach & M. Black (Eds.), Philosophical writings of Gottlob Frege. (1960). Oxford, United Kingdom: Basil  Blackwell.

Jones, W. J. (2013). German colour terms: a study in their historical evolution from            earliest times to the present. Amsterdam, Netherlands: John Benjamins Pub. Co.

Gilbert, A. L., Regier, T., Kay. P., & Irvy, R. B. (2006). Whorf hypothesis is supported in the right visual field but not the left. Proceedings of the National Academy of Sciences of   America, 103(2), 489-494.

Goldin-Meadow, S. Thought before language: do we think ergative? In D. Gentner, & S. Goldin-Meadow, Language in mind. (2003). Cambridge, MA: MIT Press.

Pinker, S. (1994). The language instinct. New York: Morrow.

Regier, T., Kay, P., Gilbert, A., & Irvy, R. (2007). Language and thought: Which side are you on, anyway? In B. Malt., & W. Wolff (Eds.). Words and the mind: How words   capture human experience (pp. 165-182). New York, NY: Oxford University Press.

Sapir, E. (1921). Language: an introduction to the study of speech. New York City, NY:  Harcourt Brace and Co.

Wittgenstein, L. (1922). Tractatus Logico-Philisophicus. Edinburgh, United Kingdom: The Edinburgh Press.

Whorf, B. L. (1956). Language, thought, and reality. Cambridge, MA: MIT Press.

Should we ever call women ‘girls’? CASSANDRA-RAE JONES explores whether this is respect or political correctness gone mad

When discussing the modern-day phenomena of PC-culture it is important to first look at the foundations this concept is built upon. Hughes (2010) traces its emergence to the communist doctrine and how the Communist Party focused on “doing the right thing” and “thinking the right thoughts”. He uses quotes from Chairman Mao Tse-Tung when demonstrating the initial meaning of ‘Political Correctness’. For example, the title of Mao’s 1929 edict “On Correcting Mistaken Ideas in The Party”, the verb phrase ‘Correcting Mistaken Ideas’ plainly claims that there are right and wrong opinions and the wrong opinions need ‘correcting’. This elucidates the context of Political Correctness and that its emergence is linked with controlling the Communist Party line, Hughes (2010).

Political Correctness is, as defined by Hughes (2010), a “sense of obligation or conformity in areas which should be (or are) matters of choice. Nevertheless, it has had a major influence on what is regarded as ‘acceptable’ or ‘appropriate’ in language, ideas, behavioural norms and values”. As well as this, Hughes notes the relationship Political Correctness has with offensive language when he states that “[m]ost people would frame answers along the lines of ‘It means not using words like n*gger, q*eer or c*ipple,’ or ‘It means showing respect to all,’ or ‘It means accepting and promoting diversity’”. However due to its controversial nature, definitions vary from author to author. As an example, Browne (2006) describes political correctness as a “system of beliefs and pattern of thoughts that permeates many aspects of modern life, holding a vice-like grip over public debate, deciding what can be debated and what the terms of debate are, and which government policies are acceptable and which aren’t”. These contrasting definitions and opinions show how polarising the concept of PC is.

Now that we have seen some definitions of Political Correctness, we can look at the connection between language and thought and how PC culture may or may not affect the two. Edna Andrews (1996) discusses a theory relating to language and thought, the well-known Sapir-Whorf hypothesis. She describes this theory as a “linguistic theory that claims each language creates a grid of reality that impresses some restrictions on the speaker’s perception of external (…) reality. The restrictions in perception by the speaker are defined by those linguistic categories that are nondistinctive in the speaker’s language”.

This theory suggests that language and thought are connected and that modifying language directly affects the way in which we think. Andrews (1996) uses an example to demonstrate this, claiming that if a male co-worker refers to a female co-worker by the noun ‘girl’ he is less likely to view her as equal to him. This is because the connotations associated with this noun implies that the male co-worker views her more like a young child than an adult. However if he is forced to replace ‘girl’ with the noun ‘woman’ he is more likely to view her as equal because of the use of his linguistic counterpart ‘woman’, which suggests he views her as an adult and hence his equal. She adds to this by saying that this change in language could be passed on to the younger generation and that “[t]he strong connection between language and thought is absolutely central to this line of reasoning, which holds that changing linguistic behaviour will lead to reducing social inequality”. Andrews highlights this as a positive way in which Political Correctness can be utilised. Alternatively, Browne (2006) claims that PC culture could lead to accusing people with differing opinions of “hidden and malign motives avoids the often intellectually and emotionally difficult task of engaging with their actual arguments”.

After researching this topic and reading a wide range of source material I would agree that altering someone’s language with ‘Politically Correct’ terms can alter the way in which people think about certain subjects. However, when looking at the history of PC culture I can understand the worry and concern about Political Correctness muting opinions and debate.

CASSANDRA-RAE JONES, English Language undergraduate, University of Chester, UK


Andrews, E. (1996). Cultural Sensitivity and Political Correctness: The Linguistic Problem of Naming. American Speech, vol. 71 (no. 4), pp. 389-404.

Berman, Paul (ed.). (1992). Debating PC: The Controversy Over Political Correctness on College Campuses. New York: Laurel Press.

Browne, A. (2006). The Retreat of Reason: Political Correctness and the corruption of public debate in modern Britain (2nd edition). London: Civitas.

Hughes, G. (2010).  Political CorrectnessA History of Semantics and Culture. Oxford: Wiley-Blackwell.

Oppressive thought control or controlling oppressive thoughts? EMMA ALDINGTON debates the pros and cons of political correctness

It’s no secret that people today are increasingly concerned about the rise of political correctness, fuelled particularly by newspapers and posts on social media. We hear that political correctness is ‘thought control’ or disregarding the ‘free speech’ that we so often take for granted in this country. There is a mass of polarised views when it comes to academics and PC. Michael Barnard describes the issue as “a new strain of ideological virus”, but Chomsky calls it “a healthy expansion of moral concern” (Allan & Burridge, 2006, p. 90). It can be understood why those who have researched the history of political correctness might be troubled by the obsession the UK has with being ‘PC’. Its roots are embedded in Chinese communism and the dictatorship of it former leader Mao Tse-tung, but it’s important to remember that the term has since been revived by slightly different groups such as the American New Left and the feminist movement (Hughes, 2010, p. 60-69).

A study by Pearson (2005) investigated students gaining their PGCE qualification to work in secondary schools, and their attitudes towards terms such as ‘special educational needs’ and ‘disability’, and their subsequent language use when presented with the terms (p. 18). Pearson (2005) found that “inclusion was rarely mentioned […] and some of the responses were exclusionary and offensive” (p. 21), and suggested that the results raised “concerns about the adequacy of current provision” (p. 17). Of course, using inclusive terms for people with disabilities is just one small part of the political correctness debate, but this study highlights that there are issues in the way people are educated on the topic.

Cardiff Metropolitan University very recently published a ‘check-list’ of words and phrases that they wanted their student body to avoid, to ultimately avoid offending oppressed or minority groups such as people with disabilities and women. Their aim in this, as reported by Gray (2017), was to “make everyone on campus feel valued”, but there has been a backlash against this and some “accused [the university] of attacking free speech”.

This really raises the question alluded to in the title of this blog. Are the ‘PC brigade’ trying to control the population’s thoughts? There are two ways of answering that question, depending on who you are and what your general beliefs are. The first is that, yes, Cardiff Metropolitan and anyone else enforcing rules on others’ language are somewhat ‘controlling’ the way we speak, and ultimately the way we think. However, it also begs the question, why should we have a problem with avoiding terms that potentially cause distress or exclusion to others? Is it oppressive ‘thought-control’, or is it controlling oppressive thoughts? Both of these justified points are often thrown up in debates on the topic, which is why it is seen as so difficult to come to a definitive answer.

There’s the age-old expression, “sticks and stones may break my bones but words will never hurt me” that often gets brought up by the defence when talking about being PC. Whilst this can remain true in some instances, it is vital to look at real-life scenarios where being politically incorrect and using offensive terms can turn into a scenario which is physical and violent. The Intelligence Report from the Southern Poverty Law Center is an American periodical which monitors activity of far-right groups across the US. They published statistics that since Donald Trump (known for his offensive language and politically incorrect phrases) announced he was running for president in 2015, there was a 14% rise in “extremist groups” (Alexandersen, 2017). That comes as no surprise. If we want to get specific, “the FBI reported that anti-Muslim hate crimes went up by 67% in 2015” (Potok, 2017). Not everyone will wish to extrapolate that data to Trump’s campaign and anti-Muslim rhetoric, but it is certainly food for thought.

This is an ongoing debate that we may never get an answer to, but it is important to remember that while sticks and stones may break your bones, words can hurt too.

EMMA ALDINGTON, English Language undergraduate, University of Chester, UK



Alexandersen, C. (2017). Hate, extremists groups rose 3 percent in U.S. during divisive 2016: report.

Allan, K. & Burridge, K. (2006). Forbidden words: Taboo and the censoring of language. Cambridge: Cambridge University Press.

Gray, J. (2017). Cardiff Metropolitan University accused of censorship over ‘gender neutral’ language policy. Huff Post Young Voices

Hughes, G. (2010). Political correctness: a history of semantics and culture. Chichester, United Kingdom:Wiley-Blackwell.

Pearson, S. (2005). ‘SEN – a politically correct phrase to replace terms such as disabled?’ A study of the views of students entering a secondary PGCE course’. Support for Learning, 20(1), 17-21.


Has political correctness actually gone mad? KATE GREEN explores the relationship between PC and race

So, what is ‘political correctness’? Linguist and political activist Noam Chomsky labels it as a “healthy expansion of moral concern”, while Michael Barnard calls it an “ideological virus” (Allan & Burridge, 2006, p.90). The Urban Dictionary even defines it as “an inverted fascist philosophy that absolutely no-one should conform to unless they are an ignorant, bleeding-heart liberal idiot” (Urban Dictionary, 2004), so it’s already clear that there’s a lot of debate around the subject.

One of the most pertinent issues surrounding the minefield of political correctness is that of race. Allan and Burridge suggest that moving forward with our language in a way which mirrors our progressive social change is to “[call] groups by the names they prefer” (2006, p.96). They provide the example of members of the black community wishing to be called “African Americans […] to emphasise not genetics or colour, but [their] historical roots” (Allan & Burridge, 2006, p.97). This development perhaps helps to embrace and create the identities of minority groups, rather than focusing merely on physical differences which set them apart. Surely moves such as these should be seen as a positive thing, rather than a “fascist philosophy”, as it’s designed to create a more inclusive and welcoming society? It has also been suggested that “political correctness doesn’t hinder free speech – it expands it. But for marginalised groups, rather than the status quo” (West, 2015). Calling minority groups by the names they prefer may be a step in the right direction – it gives them a voice and seeks to even out the inequalities they face in today’s society.

Trevor Phillips, broadcaster and former politician, recently wrote and produced a documentary for Channel 4 entitled ‘Has political correctness gone mad’? As a member of the black community himself, Phillips discusses his attitudes towards the word ‘n*****’, reminiscing about how his grandmother used it throughout his childhood simply as a way to refer to other black people. Phillips then debates whether or not anyone should be allowed to use the word at all nowadays, given the derogatory connotations it has taken on. On the view that white people should never use it, but that black people can, Phillips has this to say: “that’s one rule for white people and another for black people, and there’s a word for that beginning with R”. Perhaps he’s right. People have already lived through years of racial segregation with certain words used as terms of abuse and as a way to oppress minorities. Allowing certain groups to continue utilising these words in their everyday speech, while prohibiting others from doing the same, does not exactly send out a message of equality.

This brings us to the point: is it politically incorrect to sing the children’s choosing rhyme ‘Eeny Meeny Miny Moe’? Although it is perhaps not common knowledge, the rhyme originally contained the line “catch a n***** by his toe” (Opie & Opie, 1951, pp.156-158). In more recent versions, ‘piggy’ or ‘tiger’ commonly replace the racial term, and it’s these animal-related versions which appear in popular culture today (Boult, A., 2017). An example of this is the television show, The Walking Dead, in which a character sings the “eeny meeny” rhyme featuring the word ‘tiger’ before murdering two other characters. This graphic scene has become iconic among fans of The Walking Dead, so much so that fashion retailer Primark created a t-shirt featuring the words “eeny meeny miny moe” alongside a picture of the murder weapon. For members of the public who were not aware of the garment’s association with the television show, the t-shirt was seen as “fantastically offensive”, and even as a “direct [reference] to the practice of assaulting black people in America” (Boult, 2017). These accusations stem from the fact that the rhyme once had racist connotations and, while the offending word has been replaced today, its history hasn’t been forgotten. This raises the question of how much the past should influence the type of language we use today. Are idioms and rhymes, such as “eeny meeny”, still considered offensive and politically incorrect if the history behind them isn’t common knowledge anymore?

“The path to real progress may be learning to live with offence” is the line with which Trevor Phillips chose to end his Channel 4 documentary. But it’s important to remember that perhaps one’s linguistic choices can have a greater impact on minority groups than realised, and that a bit of “moral concern” can contribute to a more inclusive, “politically correct” society.

KATE GREEN, English Language undergraduate, University of Chester, UK


Allan, K., & Burridge, K. (2006). Forbidden words: Taboo and the censoring of language. Cambridge: Cambridge University Press.

Boult, A. (2017). Is this Walking Dead t-shirt racist? Primark pulls item following complaint. The Telegraph Online. 

Opie, I., & Opie, P. (1951). The Oxford dictionary of nursery rhymes. Oxford: Oxford University Press.

Phillips, T. (2017). Has political correctness gone mad? For Channel 4, originally aired on 22/02/2017. 

Urban Dictionary. (2004). Political correctness definition.

West, L. (2015). Political correctness doesn’t hinder free speech – it expands it. The Guardian Online.

What is, and how desirable is political correctness? VICKI TOON gets out her red pen…..

In recent years, political correctness (PC) has seen a massive rise in popularity, (if I am even allowed to call it that!) For those of you who are unfamiliar with the term, the OED online defines it as the “advocacy of or conformity to politically correct views; politically correct language or behaviour” (2017). This seems a rather simplistic view, however, as the modern meaning of the term covers a whole range of connotations.

For many, PC has acted as an uplifting source of equality and relieves those who have fallen victim to insults because of race, gender, physical ability etc. For example, O’Neill (2011) points out that some years ago, ‘handicapped’ used to be the PC term to describe people with disabilities. This grew to have negative connotations and was replaced by a more modern PC term, ‘disabled’. ‘Disabled’ at present, causes less offence than ‘handicapped’ and most people see this as a good thing. But don’t use ‘disabled’ as the collective term, as in ‘the disabled’. It should be used as a description, not a label, as the Government website ( kindly points out for us. There is however, growing frustration around the word ‘disabled’, with some speculation that it is being replaced with new terms such as ‘differently abled’.

Supporters of PC are quick to point out that it has “a civilizing influence on society, that it discourages the use of words that have negative or offensive connotations and thereby grants respect to people who are the victims of unfair stereotypes” (O’Neill, 2011, p. 279). Naturally, it is in most people’s best interests to not purposefully offend someone or to cause them harm, but unfortunately in the past, some words have gained negative connotations and have become subject to O’Neill’s (2011) ‘euphemism treadmill’. This is a rather undeserved fate, and some words such as ‘spastic’, which was originally used in the medical sense to refer to someone with cerebral palsy, gradually grew to be used as an insult and is now seen as being politically incorrect.

You might be wondering, “a euphemism treadmill? Is this all just an elaborate metaphor?” Well the simple answer is ‘no’! O’Neill’s (2011) euphemism treadmill refers to the idea that, for example, ‘toilet’ used to be the PC term but was quickly replaced by other euphemisms such as ‘loo’, ‘W.C.’ and ‘lavatory’. O’Neill claims that we are constantly participating in this cycle of replacing words which is entirely pointless. Words themselves never have an inherently ‘good’ or ‘bad’ meaning. A word’s meaning often changes over time through use. So, for example, it is inappropriate to refer to someone with dwarfism as being a ‘midget’ or even a ‘dwarf’ (according to anyway!) The PC phrase would be to describe someone with dwarfism as someone “with restricted growth”, did you know that? No, neither did I.

It’s all very well explaining how words move from being PC to becoming politically incorrect, but where do we draw the line? When is it acceptable for us to be told what we can and can’t say, do and even think? Many sources have tried to prescribe what they think should and shouldn’t be used with varying degrees of success. With this, there are those who strongly oppose PC equating it with thought control. Browne (2006) points out that p.c. has managed to creep its way into several areas including hospitals, local as well as central Government and schools. My own recent experience within a primary school revealed that it is now seen as inappropriate to use red pen to mark a child’s piece of work because the colour red has negative connotations. Instead, a purple pen should be used. This to me, does seem to be PC gone mad because only a relatively short time ago, I was of primary school age and never thought of the colour red as having such connotations.

So, what does this mean for people? Ordinary people, who aren’t familiar with euphemism treadmills and constantly changing Government guidelines. Is it that bad? Well, ultimately it means that English speakers are discouraged to use language which is deemed offensive and insensitive to others, which can only be a positive thing to most rational minded people. Vague, I know. But this only reflects current definitions of those who are ‘experts’ in the field, and until someone comes up with a better, more concrete answer, then this is what we have to live by.

VICKI TOON, English Language undergraduate, University of Chester, UK


Browne, A. (2006). The retreat of reason: Political Correctness and the corruption of public debate in modern Britain (2nd Ed.). London, United Kingdom: The Institute for the Study of Civil Society.

Department for Work & Pensions & Department for Disability Issues. (2014). Inclusive language: Words to use and avoid when writing about disability. 

OED Online. (2017). Oxford University Press. 

O’Neill, B. (2011). A Critique of Politically Correct Language. The Independent Review, 16(2), 279–291.